Nothing is scarier than trying to help a fan of a genre you yourself don’t enjoy. You want to help that, for example, Romance reader find the perfect book, but you are having trouble knowing where to begin because…eek!… you don’t read Romance. You are afraid they will find out you are a fraud. How can YOU possibly help THEM?!? Never fear, in this program, Readers’ Advisory expert, Becky Spratford, will teach you the basic appeals of the major genres, give you the inside track on what a fan of that genre is most drawn to, and provide you with talking points to get your genres readers to tell you what they want. You will leave this webinar with the confidence and skill to help fans of every genre, regardless of whether or not you have ever read a book in that genre yourself. And that will leave a trail of happy patrons in your wake.
Attendees will learn how to:
Sort genres into like categories based on how they appeal to readers
Understand the major tropes and appeal factors for each genre and how they apply to specific authors and titles
Use genre specific resources to help readers quickly
Engage readers of any genre in meaningful and successful Readers Advisory conversations
Original broadcast December 5, 2017
Becky Spratford ~ Biography
Becky Spratford is a Readers’ Advisor in Illinois specializing in serving patrons ages 13 and up. She trains library staff all over the world on how to match books with readers through the local public library. She runs the critically acclaimed RA training blog RA for All, and it’s evil twin, RA for All Horror, and is on the Steering Committee of the Adult Reading Round Table. She is under contract to provide content for EBSCO’s NoveList database and writes reviews for Booklist. Becky is also known for her work with horror readers as the author of The Reader’s Advisory Guide to Horror, Second Edition [ALA Editions, 2012] and is a proud member of the Horror Writers Association who are honoring her as a Special Guest of Honor at StokerCon 2017 for her contribution to the genre. You can connect with Becky on Twitter @RAforAll.