Business writing mastery emerges from an attention to quality and efficiency. The most effective writers in any workplace must craft highly focused descriptions, reports, analyses, proposals, and emails in tight timeframes for readers with divergent concerns. More than ever, organizations expect their streamlined staff to communicate nearly exclusively through writing, often for people they have not met, people with high demands for meeting their business goals.

Solution: Business Writing for Results covers the two pillars of work-related writing: the product (quality) and the process (efficiency). Writers of any business writing discipline and at any experience level will benefit from the practical strategies, techniques, and tips of this webinar designed to guide them through the writing process. I t works through the phases of planning to dissolve writers block and establish purpose; drafting to promote efficiency; revising for completeness and structure; editing for clear, concise, and consistent expression; and proofreading for overlooked errors in grammar, diction, and mechanics.

Attending this webinar will enable you to:
• Use the writing process to compose efficiently.
• Determine the most important qualities of effective writing.
• Organize ideas for a solid structure.
• Express information with a focused, powerful style.


Original broadcast October 1,2019 


Biography ~ Philip Vassallo
Philip Vassallo, Ed.D., has designed, delivered, and supervised communication training programs for more than 20,000 executive, managerial, supervisory, administrative, and technical professionals internationally over the past three decades. He is the author of the books How to Write Fast Under Pressure, The Art of E-mail Writing, and The Art of On-the-Job Writing. Dr. Vassallo holds a doctorate in educational theory and has taught internationally, recently as a faculty member of the Beijing International MBA program.