Over the years, video has become one of the most effective digital marketing strategies and has evolved into a preferred method of consuming information. In many cases, videos are helping learners better understand complex topics. Going further, people have used video services like Zoom, Skype, Teams, Hangouts, YouTube, Facebook Live, and others for many years to conduct virtual meetings and host live events. The COVID-19 pandemic forced libraries and other institutions to cancel or postpone meetings and events to help eliminate the spread of the virus. Thankfully, with robust communication and multimedia technologies widely available, people are able to continue to work through challenging times and to remain connected to their communities. Libraries can offer a variety of live programmings from how-tos to local experts to storytimes.

In this webinar:
• Discover what hardware and software is required to capture and produce video,
• Learn video editing basics to import, edit, add effects/sounds, and more to produce interesting
• Understand best practices for video production, virtual meetings, and live streaming, and
• Explore a variety of online video sharing sites to aid with distribution and visibility.


Original broadcast April 15, 2020

Biography ~ Chad Mairn
Chad Mairn is an Information Services Librarian, Assistant Professor, and manages the Innovation Lab at St. Petersburg College. While an undergraduate studying Humanities at the University of South Florida (USF), Chad was awarded a Library of Congress Fellowship archiving Leonard Bernstein’s personal papers. During his Library and Information Science (LIS) graduate work, also at USF, Chad became a technology liaison between the Bill Gates Learning Foundation and Florida public libraries. In 2016, Chad received a League of Innovation Excellence Award in Teaching and Learning for Innovation in the Use of Technology.