On paper, your job description as a library director may not cover some of the unique challenges and opportunities that come with serving a small or rural community. Juggling the nuances of a new position can be overwhelming, but equipped with a tool belt of everyday skills ranging from assessment to communication and outreach to time-management, you can move through your new role with confidence.

This session will be useful for anyone interested in strengthening their role in the library, even if you aren’t a director. Come learn from a successful new director, 10 fresh tips for working with staff, boards, and the community to create a strong and vibrant library. Join us and bring your tips and ideas to help new directors succeed!

Attendees will learn how to:
• Make community-based decisions
• Align staff for success
• Partner with other community organizations
• How to succeed and to fail
• How to be a good politician


Original broadcast December 1, 2016

Jennifer Pearson – Biography
Jennifer Pearson is the Director of the Marshall County (TN) Memorial Library System. Jennifer is passionate about community building and how the public library can be central to a thriving community.

Jennifer’s background includes over 10 years working for OCLC where she honed her skills in library advocacy, marketing and public relations. While at OCLC Jennifer helped to develop and then manage the Geek the Library advocacy program. Jennifer also worked with public libraries to extend access to e-books via the Big Shift project, create vibrant outdoor spaces and events via the Redbox funded Outside the Box program and taught libraries how to use community based advocacy to extend their reach to their communities and stakeholders. Jennifer also worked with many library consortia to develop and implement OCLC products and services.

Jennifer has also worked for Ingram Library Services as manager of their cataloging division, was a publicist at Rutledge Hill Press in Nashville and worked at the greatest independent bookstore in the entire world—Square Books in Oxford, MS.

Jennifer currently serves on the Board of Directors of the Association of Rural and Small Libraries and is serving as an advisor to the Aspen Institute’s national dialogue “Rising to the Challenge: Re-Envisioning Public Libraries.” Locally Jennifer serves on the Board of the Lewisburg Rotary Club, the Lewisburg Downtown Alliance, the Marshall County Imagination Library and Lewisburg’s Community Development