Date(s) - 09/11/2014
Email marketing can be an efficient and cost-effective tool for libraries and nonprofits. Learn how to create well-crafted email updates that engage your members and help promote your organization’s resources and services. We’ll discuss the components of a successful email campaign that will help develop your online presence and increase interest in your offerings.
Originally broadcast July 10, 2013.
About the Instructor: Miki Wolfe is currently a reference librarian serving the community of Oak Bluffs, Massachusetts. She received her MLIS from FSU, and where she continued her studies, earning a Specialization in the online navigation of social spaces for libraries and non-profits. Her focus is on the integration of libraries and emerging technologies. A native New Englander, Miki spent a decade in Florida before returning to the snow and her beloved Patriots.