Web Writing with the User in Mind

Date(s) - 09/30/2016
All Day



Register here for access to the recording of this webinar, available within 7 days of the live class on 12/09/2015. We will email you when the recording is posted here. Prefer the live event?  Register here.

Good web content is key to a good user experience. In this webinar, learn the fundamentals of writing well. Learn how to focus on essential messages, use space effectively, and treat your website as a conversation with your users. Learn how to best use bullets, numbered lists, and tables in presenting your content. See examples of good and bad web content, and how to respect the time of your users by keeping it simple, using active voice, and cutting unnecessary words.

Instructor Bio ~ Rebecca Blakiston
Rebecca Blakiston has been a librarian at the University of Arizona Libraries since 2008, and a user experience librarian since 2014. She provides oversight, management, and strategic planning for the library website, specializing in user research, user-centered design, writing for the web, and content strategy. She chairs a website steering group and meets regularly with staff from across the library to facilitate communication, training, and collaboration.

She teaches online courses for Library Juice Academy, including “Do-It-Yourself Usability Testing.” “Writing for the Web,” and “Developing a Website Content Strategy.” In 2013, she wrote the article, “”Developing a Content Strategy for an Academic Library Website”” for the Journal of Electronic Resources Librarianship. In 2014, she published the book, Usability Testing: a Practical Guide for Librarians. She has presented extensively on user research methods, website content strategy, and improving the user experience.


Registration is closed for this event.