Being able to promote the value of your library on a daily basis, not just when you are on the ballot or when funds are in jeopardy, is critical to your survival. This webinar will teach you and your staff how to look for, identify and deliver advocacy messages to your customers on a daily basis. Robin will teach you how to include advocacy into every interaction with your customers without interfering with great customer service.

Presenter: Robin Wood


Originally broadcast January 2012.