| Florida Library Webinars

Revitalize Your Friends of the Library by Understanding Today’s Volunteers

Volunteer service is a valuable strategy for community engagement, but traditional volunteer programs in libraries of all sizes need to be redesigned to work with today’s volunteers – many of whom have limited time to give and expect to have their expertise put to good use. Join us and learn how to engage and harness the power of skilled volunteers with talents ranging from graphic design and public relations to event planning and leadership.

By the end of this session, participants will be able to:
Identify current trends that require a shift in traditional volunteer management practices
Inventory their organization’s needs that can be met by the expertise and skills of new volunteers
Design effective job descriptions establishing explicit expectations of training, investment of time, and clearly delineated tasks
Prepare an achievable recruitment plan to locate skilled volunteers to meet the organization’s needs

Original broadcast January 23, 2020
Biography ~ Carla Lehn
Carla Lehn began her career as a VISTA volunteer, and after receiving a Masters in Community Development from the University of California, Davis, worked for United Way for over a decade. Before joining the California State Library staff in 2001 to work on statewide literacy, volunteerism and community engagement initiatives, she was a private consultant on volunteer engagement, board development, and community collaboration. Carla’s most recent book: “From Library Volunteer to Library Advocate: Tapping Into the Power of Community Engagement” was published in June, 2018. Since her December 2015 retirement, Carla has returned to consulting and bucket list travel, and is an active volunteer.

How to Write Blog Posts Your Patrons Will Actually Read

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Your webinar will be held on April 1, 2020 , 12:00 pm – 1:00 pm ET.

Within 7 days, the recording of this session will be available in our On-Demand section.

Does your library staff struggle to keep your blog up to date? Do you struggle to find weekly topics to write about? Do you sometimes feel like nobody (except you) is actually reading your library blog? You’re not alone! Blogs are a great way to advertise events, new services, and additions to your collection, but keeping it relevant, interesting, and updated can be a struggle. In this webinar, you’ll learn some techniques for creating an editorial calendar, finding consistent writers, and writing engaging content.

Biography ~ Ginny Mies
Ginny Mies is a Librarian II at San Mateo County Libraries, where she oversees electronic resources and contributes to collection development and maintenance. Previously, she managed the Libraries program at TechSoup, a nonprofit that provides education and technology to nonprofits and public libraries. And before she fully immersed herself in the library world, she was a technology reporter for PCWorld magazine.

Networking for Introverts and Others Who Find Networking Challenging

Management, Marketing

A strong “I” on the Myers-Briggs test, early in her career Lauren Hays did not think she would engage in networking or find it easy. However, after learning practical strategies that she has implemented she can remain comfortably an introvert and also expand her professional opportunities.
In this session, Lauren will share her own story to discovering the benefits and pleasures of networking. She will also share networking strategies and discuss ideas for how to anyone can grow their professional network.

At the end of this program, attendees will:
Discover practical examples for networking
Identify low barriers to entry in networking
Recognize where they can implement networking strategies in their professional lives

Handout

Original January 21, 2020

Biography ~ Lauren Hays
Lauren Hays, PhD, is the instructional and research librarian at MidAmerica Nazarene University in Olathe, KS where she enjoys teaching and being a member of her institution’s Faculty Development Committee. She has co-presented at the annual conference for the International Society for the Scholarship of Teaching and Learning and was the 2017 speaker on SoTL for the Association of College and Research Libraries’ Student Learning and Information Literacy Committee’s Midwinter Discussion. Her professional interests include SoTL, teaching, information literacy, educational technology, library and information science education, teacher identity, and academic development. On a personal note, she loves dogs, traveling, and home.

Maintaining the Accuracy of Your Library’s Digital Presence

Technology

We know from experience that when our users seek information about the library, a sizable percentage are doing so online. As search engines commonly return 3rd party sites with questionable accuracy, it is incumbent on libraries to take steps to improve the quality of this information. This presentation will detail a simple process to audit, evaluate, and optimize your library’s digital presence.

Slides

Original broadcast January 22, 2020

Biography ~ Nick Tanzi
Nick Tanzi has been incorporating emerging technologies into the library as a children’s librarian, the founding member of a digital services department, and most recently, as the Assistant Director of the South Huntington Public Library. During this time, he has spoken in the U.S. and abroad on topics ranging from social media marketing to 3D printing. He is the author of Making the Most of Digital Collections through Training and Outreach (2016), and Best Technologies for Public Libraries (2020). He writes “The Wired Library” column for Public Libraries Magazine. Tanzi was named a 2017 Dewey Fellow by the New York Library Association, and currently serves as President of its Making and STEAM Round Table.

Accessibility and Social Media

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Your webinar will be held on April 8, 2020, 12:00 pm – 1:00 pm ET.

Within 7 days, the recording of this session will be available in our On-Demand section.

Did you know that we have a legal obligation to create accessible content? In this session, we’ll explore how to harness social media to support accessibility of our content. We’ll explore how to share more accessible images via Facebook, as well as how to make our videos more accessible in Youtube. It is easier than you think!

Biography ~ Robin Fay
Robin Fay is the Metadata Analyst with Orbis Cascade Alliance, a multi-state consortium serving academic libraries in the Northwest. Robin has over 10 years experience in library technology, with an interest in metadata and emerging technologies. in addition to that experience, Robin is an avid designer. Find her on social media @georgiawebgurl.

Using Privacy Impact Assessments to Protect Patron Privacy

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Your webinar will be held on March 25, 2020, 12:00 pm – 1:00 pm ET.

Within 7 days, the recording of this session will be available in our On-Demand section.

Libraries processes and systems can put patron privacy at risk and many libraries struggle with protecting privacy while running the library at the same time. This webinar will cover one proven strategy in mitigating risks to data privacy, the Privacy Impact Assessment (PIA). Used by both private and public sector organizations, PIAs build in both a privacy and a data flow analysis to identify potential privacy risks, which organizations can then use to evaluate mitigation strategies to reduce risk. Attendees will learn the basics of a PIA: when to do a PIA at their library, who should be involved, and the major milestones of a PIA process. The webinar will give attendees the resources needed to start building a PIA process at their library.

Biography ~ Becky Yoose
Becky Yoose is the founder and Library Data Privacy Consultant for LDH Consulting Services, a consultancy that guides libraries and vendors in protecting patron data without sacrificing operational data needs. For over a decade, Becky has wrangled library data in its various forms in academic and public libraries. Becky received her MA-LIS from University of Wisconsin – Madison in 2008, and has been a Certified Information Privacy Professional/United States (CIPP/US) with the International Association of Privacy Professionals since 2018. You can find her online at yobj.net and @yo_bj on Twitter.

Introducing Raspberry Pi for Innovative Projects

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Your webinar will be held on March 18, 2020, 12:00 pm – 1:00 pm ET.

Within 7 days, the recording of this session will be available in our On-Demand section.

A Raspberry Pi is a low cost, credit card sized computer that connects to a monitor or TV and is a valuable machine that powers a diverse set of innovative projects. Raspberry Pi technology has also been an integral piece of technology in many computer science courses and workshops. In this webinar, you will:

· Learn what a Raspberry Pi is and recognize its various hardware components,
· Explore various Raspberry Pi development environments and operating systems,
· Understand how the Python programming language is preloaded on Raspbian,
· Gain insight and details from numerous Raspberry Pi projects, and
· Appreciate how to integrate a Raspberry Pi to enhance basic computer science workshops

Biography ~ Chad Mairn
Chad Mairn is an Information Services Librarian, Assistant Professor, and manages the Innovation Lab at St. Petersburg College. While an undergraduate studying Humanities at the University of South Florida (USF), Chad was awarded a Library of Congress Fellowship archiving Leonard Bernstein’s personal papers. During his Library and Information Science (LIS) graduate work, also at USF, Chad became a technology liaison between the Bill Gates Learning Foundation and Florida public libraries. In 2016, Chad received a League of Innovation Excellence Award in Teaching and Learning for Innovation in the Use of Technology.

Customer Service AMA (Ask Me Anything)

Customer Service

Do you find interactions with customers to be one of the bigger challenges and delights of working in your library? Customer behaviors run the scale from pleasant to neutral to well, outrageously bad. And for the people working in customer service and those that supervise and manage them, working with the public can indeed be as Forest Gump said “like a box of chocolates…you never know what you’re going to get.”

Participants in this interactive webinar will learn customer service tips and tricks from Andrew and will share among themselves. Topics for discussion include:

• Specific verbiage to use with customers
• The “new and better ways” to ask ‘Can I Help You?’
• Approaches to working with challenging customer situations
• Ways to improve the customer experience
• How to stay fresh and refresh in a customer service position
• Ways to build customer relationships

Handout

Original broadcast January 16, 2020

Biography ~ Andrew Sanderbeck
Andrew has experienced life as a commercial disc jockey, retail manager, corporate training manager and an adjunct professor. Today, he thrives as an introverted entrepreneur, spouse, parent and grandparent who loves animals, people, books, music, spiritual conversation, quiet time and travel. (The order varies from day to day)

People tell Andrew that they love his inspirational online publication, The Friday News Minute – which like Andrew, does not go out every Friday.

A Dungeon Master in the Library: Women, Libraries, and Role-playing Games

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Your webinar will be held on February 11, 2020, 10:30 am – 11:30 am ET.

Within 7 days, the recording of this session will be available in our On-Demand section.

Do you have Dungeons & Dragons (D&D) books in your stacks? The popularity of a fantasy game from the 70’s might not be on your radar, but it definitely should be and I’m here to tell you why.

Live-streaming shows with millions of viewers like Critical Role and Adventure Zone and the prevalence of D&D in fictional shows like Stranger Things have brought role-playing games (RPGs) back into the spotlight. It’s not just guys hiding in their mom’s basement playing all night at a card table with caffeine and sugar to fuel them. More people than ever are playing due to a 2014 revamp, making D&D more inclusive, along with other innovative and creative systems that allow people of all ages an easy entry into a game.

Whether it fits into your library’s budget, or not, role-playing games have a multitude of benefits for the people that play them. In this webinar, I will help you understand what RPGs are and why you should advocate to include them in your library collections and programs. I will also share some great resources that allow easy access to you and your patrons. I’m a champion of RPGs and I want you to be too!

You will learn:
A short history of RPGs, women that are at the forefront of their renaissance, and new and popular publications adding amazing depth to the world of role-play gaming
Some of the many benefits of playing an RPG and how that can be a strength for your library
How to access free and low cost materials for starting your own campaign or library program
Where to find RPG support and how-tos when you need them

Biography ~ Erin Stachowiak
Erin has worked in the library field for over 13 years and earned her MLIS from San Jose State University in 2016. She is currently one of the Collection Librarians at Arapahoe Library District in Colorado and oversees the media, graphic novels, and electronic resource collections for their 9 branches. Erin has been on multiple panels discussing some of her favorite things like comics, films, RPGs and more at past Denver Pop Culture Cons. She can be found in her basement every Saturday night, playing a 15th level Tengu cleric that’s fighting to save the world.

How to Crush Your Nonprofit Marketing Goals in 2020 With A Plan and Calendar

Technology

Did you begin the year with lofty marketing goals for your nonprofit? Are you on track to achieve those goals? Do you need help mapping out a nonprofit marketing calendar that will get results in 2020? In this comprehensive webinar for nonprofits and libraries, you will learn:

– The top five digital marketing trends for nonprofits in 2020;
– My step-by-step guide to building your own digital marketing calendar;
– Your very own Made-to-Order 2020 Marketing Calendar template for you to customize with your promotions, events, and
activities;
– How to build in accountability and follow through as you work the plan;
– Free and low-cost tools to use to save time and inspire creativity when creating content in the new year.

Join social media and digital fundraising expert Julia Campbell to walk through the secrets to creating a plan and a customized marketing calendar that you can actually use to crush your goals in 2020 , and some creative ideas and inspiration to boot!

Worksheet

Slides

Original broadcast January 15, 2020

Biography ~ Julia Campbell
Julia Campbell has a long history of helping nonprofits find success using digital storytelling strategies. After 10 years in the nonprofit sector as a small shop development and marketing director, she founded J Campbell Social Marketing, a boutique digital marketing agency based north of Boston.

Julia received her Bachelor’s in Journalism & Communications from Boston University and earned a Master in Public Administration from Old Dominion University as well as a Certificate in Nonprofit Management from Tidewater Community College.

A Boston native, a Returned Peace Corps Volunteer, a mother of two, and a lover of activism and social causes, Julia helps nonprofits build movements and connect with supporters by effectively harnessing the power and potential of online marketing and social media tools.

Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings. The author of Storytelling in the Digital Age: A Guide for Nonprofits, Julia’s blog about online fundraising and nonprofit technology is #3 on the Top 40 Nonprofit Marketing Blogs and Websites for Nonprofit Marketers and Fundraisers and is consistently featured in the list of Top 150 Nonprofit Blogs in the world.

Julia has been featured on Maximize Social Business, About.com, MarketWatch, Alltop, Salon, Social Media Today, Forbes and Business 2 Community.

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